In this course, you learn how to build, extend, and maintain the on-premises data needed for SAS 360 Engage: Direct using SAS Information Map Studio.
Learn How To
Create simple and complex information maps for use in SAS 360 Engage: Direct. Specify source tables, data items, and folders for an information map. Define and assign subjects for use in Engage: Direct. Use the information map to generate metadata tables for Engage: Direct.
Who Should Attend
Data modelers, SAS Customer Intelligence 360 administrators, and marketing analysts who want to understand how to manage the on-premise data environment for use with Engage: Direct.
You should be familiar with SAS 360 Engage: Direct before taking this course and have a role that involves setting up marketing data.
SAS Products Covered
SAS Customer Intelligence 360;SAS Information Map Studio
IntroductionIntroduction.Specifying Source Data and Organizing Data ItemsSpecifying data in SAS Information Map Studio. Structuring the information map.Creating and Assigning Subject LevelsIntroduction. Working with subjects. Subject relationships.Creating a Complex Information MapIntroduction. Multiple subjects. Multiple source tables. Required custom properties. Connecting to Engage: Direct.