SAS 360 Discover: Configuring Data Collection

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Not attempted SAS® 360 Discover: Configuring Data Collection

Duration: 3.0 hours

This self-paced e-learning prepares you to configure data collection for SAS 360 Discover using the SAS Customer Intelligence 360 user interface. The course combines conceptual videos, demonstrations, and informal quizzes.

Learn How To

Describe SAS 360 Discover architecture and activities.

Configure settings to control how data is collected and categorized.

Define Events to track complex visitor activities.

Create Data Views and interpret attribution reports.

Who Should Attend

Users who will configure data collection for SAS 360 Discover

Prerequisites

Before viewing this course, you should have knowledge of HTML and website design.

SAS Products Covered

SAS Customer Intelligence 360

Course Outline

Introduction to SAS 360 Discover

360 Discover architecture overview.

Sessions and visits.

Identity service.Introduction to Configuring Data Collection for SAS® 360 Discover

Required Steps for Website Configuration.

Overview of Data Collection Settings.

User Identities.

Traffic Sources.Events

Overview of Events.

Web, Mobile, and Custom Events.

Event Actions.

Event Attributes.

External Events.Data Views

Creating Data Views.Attribution

Understanding attribution.

Understanding Attribution.

Interpreting Attribution Analysis Results.

THIS COURSE IS PART OF

SAS Customer Intelligence Learning Subscription

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SAS 360 Discover: Configuring Data Collection

THIS COURSE IS PART OF

SAS Customer Intelligence​ Learning Subscription

SAS Customer Intelligence Learning Subscription