SAS® Marketing Automation: Administration
MAADM : EMAADM
This course provides the detailed administrative knowledge and skills that you need in order to maintain, customize, tune, and troubleshoot an existing implementation of SAS Marketing Automation.
Learn How To
Who Should Attend
Administrators who are responsible for maintaining SAS Marketing Automation after implementation
Prerequisites
There are no formal prerequisites for this course. Before attending this course, you should have basic skills using Microsoft Windows and Windows-based software, and be familiar with business issues and processes for marketing campaigns. Knowledge of the interface for SAS Marketing Automation is helpful but not required.
SAS Products Covered
SAS Customer Intelligence Tools;SAS Marketing Automation
Course Outline
Architecture and FlowSAS Marketing Automation Architecture client interfaces initial configuration campaign processingApplication Access and Security introduction creating users and groups setting permissions working with rolesThe Common Data Model introduction initial configuration history tables lookup tables user-defined fields customization Scheduling introduction scheduling servers scheduling using SAS Customer Intelligence Studio scheduling using SAS Management Console resolving scheduling issues Administrative Tasks in SAS Customer Intelligence Studio overview of the Setup workspace managing business context properties working with environment variables using the Administration worksapce Tuning and Performance Stored Process and Workspace Server settings Web Application Server settings Database Management System settings Maintenance setting up stored processes for users maintaining the file system and DBMS tables utilities for administrators updating metadata backing up SAS Marketing Automation updating your SAS software updating license files Troubleshooting troubleshooting overview using logs using SAS Technical Support
Live Class Schedule
Duration: 6 hours
Step into our live classes and experience a dynamic learning environment where you can ask questions, share ideas, and connect with your instructor and classmates. With on-demand lab hours, you can explore the material at your own pace. Our globally acclaimed instructors will motivate you to think bigger, so you can take what you've learned and achieve your biggest goals.
This course isn't publicly scheduled, but private training and mentoring may be available. Contact us to explore options.
Private Training
Get training tailored specifically for your team, led by expert SAS instructors. Choose from virtual sessions, or training at your location (or ours). Perfect for teams seeking a customized curriculum and plenty of interaction with a SAS specialist. We'll schedule it at a time that works for you.
Mentoring Services
Take your training to the next level with personalized mentoring. While private training offers structured coursework, mentoring provides hands-on, real-time support from a subject matter expert. As you work with your own data, you'll receive expert guidance to help you uncover insights, unlock the full potential of your data, and make faster progress. Perfect for those looking to apply what they’ve learned and see quicker results.