Using SAS Customer Intelligence 360 Web and Advertising Tasks
1h 5m + Hands-On Practice
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Using SAS Customer Intelligence 360 Web and Advertising Tasks
CIWADV : CIWAD1
This course prepares you to manage personalized digital interactions within an omni-channel environment using Web tasks as well as find new audiences among Facebook and Google users using Facebook Audience and Google Ad Tasks.
Learn How To
Create web and advertising tasksCreate web recommendation tasksView web performance results
Who Should Attend
Marketing analysts and data managers who want to understand and use SAS Customer Intelligence 360 web and advertising tasks
Prerequisites
Before viewing this course, you should be familiar with digital marketing and distribution of promotional content. There are no formal prerequisites for the course.
SAS Products Covered
SAS Customer Intelligence 360
Course Outline
  • Overview of Tasks
  • Creating Web Tasks
    • Web Tasks Performance Results
  • Recommendation Web Tasks
  • Recommendation Methods
  • Recommendation Task Prerequisites
  • Creating a Recommendation Web Task
  • Facebook Audience and Google Ad Tasks
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    THIS COURSE IS PART OF

    SAS Customer Intelligence​ Learning Subscription



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