SAS Customer Intelligence​ Learning Subscription

SAS Customer Intelligence solutions empower you to reimagine marketing in order to create appealing, moments-based customer experiences that boost profitability and strengthen brand loyalty.
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Digital courses
Unlimited access to digital courses and books.
Prepare for certification
Unlimited access to certification preparation materials.
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Earn a digital badge for each completed course.
Hands-on learning and practice
Get Full access to SAS software to practice as you learn.

About this Subscription

This learning subscription includes all the SAS Customer Intelligence 360 and marketing automation training that marketers and their Marketing Departments need to implement the solution and manage marketing programs from start to finish. Acquire the skills that you need to take advantage of our comprehensive, fully integrated customer data platform (CDP) to seamlessly collect, enhance, extend, and activate customer data in real time. Learn how to implement a multichannel marketing hub that takes marketers beyond a traditional CDP with market-leading advanced audience creation, targeting, and activation. In addition, use comprehensive identity resolution, behavioral data collection, and a unique hybrid data architecture that lets you keep your data where you want it.

Learn how to:

  • Execute customer journeys, orchestrate personalized customer experiences across all touchpoints, and take advantage of analytically driven attribution.
  • Gain analytical digital insights in order to deliver messages across owned digital and third-party applications.
  • Integrate online customer behavior with offline data for true omnichannel digital insight and engagement.
  • Combine business rules management, decision processing, real-time event detection, decision governance, and powerful SAS advanced analytics to automate and manage decisions across the enterprise.
  • Centrally manage and optimize your marketing life cycle and plans.
  • Execute customer journeys, orchestrate personalized customer experiences across all touchpoints, and take advantage of analytically driven attribution.
  • Gain analytical digital insights in order to deliver messages across owned digital and third-party applications.
  • Integrate online customer behavior with offline data for true omnichannel digital insight and engagement.
  • Combine business rules management, decision processing, real-time event detection, decision governance, and powerful SAS advanced analytics to automate and manage decisions across the enterprise.
  • Centrally manage and optimize your marketing life cycle and plans.

Courses Included

SAS Customer Intelligence 360 Users

1

  • COURSE

    SAS Customer Intelligence 360 Resources and Guides
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    ENROLL

  • COURSE

    SAS Customer Intelligence 360 Fundamentals
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  • COURSE

    SAS 360 Audiences
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  • COURSE

    Building Segments using SAS Customer Intelligence 360
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  • COURSE

    SAS 360 Direct Marketing Tasks
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  • COURSE

    Using SAS Customer Intelligence 360 Web and Advertising Tasks
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  • COURSE

    Mobile Messaging with SAS Customer Intelligence 360
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  • COURSE

    Email Development and Delivery with SAS Customer Intelligence 360
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  • COURSE

    Custom Tasks and External System Tasks with SAS Customer Intelligence 360
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  • COURSE

    Web and Mobile Tests with SAS Customer Intelligence 360
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  • COURSE

    Marketing Plans with SAS Customer Intelligence 360
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  • COURSE

    SAS® 360 Optimize
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  • COURSE

    Creating Real-time Journeys with SAS Customer Intelligence 360
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  • COURSE

    Creating Scheduled Journeys with SAS Customer Intelligence 360
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    This course prepares you to develop and execute scheduled journeys that deliver personalized digital interactions for customers and visitors within an omni-channel environment.

    ENROLL

SAS Customer Intelligence 360 Developers and Administrators

2

  • COURSE

    SAS 360 Direct – Defining the Marketing Data and Business Contexts
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    ENROLL

  • COURSE

    Managing Users, Settings, Content Delivery, and REST APIs in SAS Customer Intelligence 360
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  • COURSE

    Using Agents and Connectors with SAS Customer Intelligence 360
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  • COURSE

    Website Data Collection and Configuration in SAS Customer Intelligence 360
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  • COURSE

    SAS® Customer Intelligence 360: Mobile SDK
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  • COURSE

    SAS® Customer Intelligence 360 Data Tables and Concepts
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SAS 360 Match

3

  • COURSE

    SAS 360 Match Essentials
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    ENROLL

  • COURSE

    SAS 360 Match Mastery
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    ENROLL

SAS Intelligent Decisioning

4

  • COURSE

    SAS® Intelligent Decisioning: Essentials
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    This hands-on workshop on SAS Intelligent Decisioning covers its essential features and functions

    ENROLL

  • COURSE

    SAS® Intelligent Decisioning: Beyond the Essentials
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    ENROLL

  • COURSE

    Essential Functions of SAS® Intelligent Decisioning (5.5)
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    ENROLL

SAS Marketing Automation

5

  • COURSE

    SAS® Marketing Automation: Designing and Executing Outbound Marketing Campaigns
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    ENROLL

  • COURSE

    SAS® Marketing Automation: Defining the Data and Structure for Campaigns
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    ENROLL

  • COURSE

    SAS® Marketing Automation: Transitioning to SAS® 360 Direct
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    ENROLL

  • COURSE

    Designing the Database to Support SAS® Marketing Automation
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    SAS® Marketing Automation: Administration
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  • COURSE

    SAS® Marketing Automation: Advanced Campaign Design
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  • COURSE

    Managing and Using the SAS® Customer Intelligence Common Data Model
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    ENROLL

SAS Real-time Decision Manager

6

  • COURSE

    SAS® Real-Time Decision Manager: Creating and Managing Campaigns
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    ENROLL

  • COURSE

    SAS® Real-Time Decision Manager: Creating Resources for Inbound Campaigns
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  • COURSE

    SAS® Real-Time Decision Manager: Administration
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    ENROLL

SAS Marketing Optimization

7

  • COURSE

    SAS® Marketing Optimization: Maximizing Campaign Efficiency
    SHOW LESS ︿


    ENROLL

SAS Products Covered

  • SAS Customer Intelligence 360
  • SAS Customer Intelligence Tools
  • SAS Marketing Automation
  • SAS Real-Time Decision Manager
  • SAS Intelligent Decisioning
  • SAS Marketing Optimization
  • SAS 360 Match


Digital Badges

Earn a digital badge for each course that you complete and for each credential that you earn. Show off your achievements on your resume and in your social channels to highlight your skills and connect with potential employers.

Certification Preparation

This learning subscription is not currently associated with a SAS credential.

“I think the self-paced training was the BEST I’ve ever taken. The videos were short and segmented correctly to keep my attention and the activities and quizzes were just enough to help my confidence.”

Tony Mayo, SAS Customer