SAS 360 Match Mastery
59m + Hands-On Practice
Available in:
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SAS 360 Match Mastery
CIMM : CIMM2
This mastery course is designed to provide in-depth knowledge and skills on the advanced aspects of SAS 360 Match, focusing on the integration and optimization of various technical components crucial for a robust advertising infrastructure.
Learn How To
  • Effectively implement and manage APIs to ensure seamless communication between different components of SAS 360 Match.
  • Export data from various sources. Learn best practices for data extraction, transformation, and loading (ETL) processes to maintain data integrity and usability.
  • Handle user identities securely and efficiently. Understand the principles of identity resolution and how it impacts audience targeting and personalization.
  • Maintain accurate and up-to-date user profiles to enhance targeting and engagement strategies.
  • Leverage AWS services for scalable, reliable, and secure cloud infrastructure to support your ad operations.
  • Apply best practices for implementing and managing SAS 360 Match.
  • Who Should Attend
    Power users of SAS 360 Match
    Prerequisites
    Before viewing this course, you should be familiar with digital marketing, distribution of promotional content, integration and security of relational databases, and submitting API requests using a client or program. You should also have already taken the SAS 360 Match Essentials course.
    SAS Products Covered
    SAS Customer Intelligence 360
    Course Outline
  • API Overview
  • Data Exports
  • Identity
  • State Vector
  • AWS Cloud Overview
  • Ad Server Implementation
  • Advanced Features
  • THIS COURSE IS PART OF

    SAS Customer Intelligence​ Learning Subscription